There's something deeper here, something that connects you to Palmer's spirit the moment you pull into that familiar parking lot. Dick Wilson knew what he was doing when he carved Bay Hill from central Florida's rolling terrain in 1961. Everything changed in 1965 when Palmer showed up for an exhibition match.
Original Source:
https://athlonsports.com/golf/a-golfers-paradise-why-arnold-palmers-bay-hill-club-and-lodge-remains-one-of-golfs-most-inspiring-destinations