Within the past year, Paige Bueckers has expanded the scope of what it means to be a college athlete. She played in a Final Four but also became an equity partner in Unrivaled, designed her own player-edition sneaker for Nike and appeared courtside throughout the country at various sporting events. In the new name, image and likeness age of college athletics, Bueckers has exerted unprecedented agency in her career and in building a brand for herself. What the budding superstar still can’t contro
Original Source:
https://sports.yahoo.com/paige-bueckers-her-unprecedented-leverage-101607153.html